Google Ads
Show up when people nearby search for what you offer, with campaigns built around calls, bookings and form fills.
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SARATOGA SPRINGS, NYPaid ads for Saratoga Springs businesses
Cherry Lane Marketing is based in Saratoga Springs. We run Google Ads, Facebook and Instagram ads and email for businesses across Saratoga County and the Capital Region, with reporting that shows exactly what your ad budget is earning.
Saratoga SpringsSaratoga CountyClifton ParkMaltaBallston SpaAlbanySchenectadyTroyGlens FallsLake George
Serving
Saratoga Springs, Clifton Park, Albany, Glens Falls & the Capital Region
What we do for local businesses
Facebook & Instagram ads
Reach locals and visitors where they scroll, and stay in front of people who've already visited your site.
Learn more →Email marketing
Email flows and campaigns that bring customers back after the first visit or purchase.
Learn more →Landing pages
Pages built to turn paid traffic into calls, bookings and sales, and tested to keep improving.
Live reporting
A dashboard and weekly recap deck that show what you spent, what it produced and what's changing next.
See a sample report →Weekly strategy calls
A standing call to review results and agree on next steps, so you always know where your budget is going.
Why a local partner helps
We know the calendar
Track season, summer tourism, graduation weekends and the holidays all change who's searching and what ads cost. Budgets and messaging should move with them.
Built for local and beyond
Whether you serve customers within a few miles or sell online nationwide, campaigns are set up around where your customers actually are.
Experience you can lean on
12+ years in paid ads and hundreds of millions in ad spend managed across nearly every industry.
Every dollar, in one report
You shouldn't have to wait for a monthly call to find out what's working. Every client gets a login to the Cherry Lane reporting portal.
- A live dashboard with spend, results and targets
- A downloadable weekly recap deck with the changes we made
- Ask AI: plain-English answers about your own numbers
12+years in paid ads
$100M+in ad spend managed
Weeklyrecaps and optimizations
How we work
The same battle-tested process for every client, from the first call to weekly optimizations.
1
Strategy call
A free 30-minute call to learn your business, goals and what you're running today.
2
Plan & forecast
A plan with targets, budget and timeline, so everyone agrees on what success looks like.
3
Connect & build
We connect your accounts and tracking, build or restructure campaigns and set up your reporting.
4
Report & optimize
Weekly optimizations toward the KPIs that matter, with every change and result in your report.
Frequently asked questions
Do you only work with Saratoga businesses?
No. We're based in Saratoga Springs and work with businesses across the Capital Region, as well as ecommerce brands nationwide.
What areas do you serve?
Saratoga Springs and Saratoga County, Clifton Park, Malta, Ballston Spa, Albany, Schenectady, Troy, Glens Falls, Lake George and the surrounding Capital Region.
What does it cost?
It depends on the channels and scope. After a free strategy call we'll recommend an ad budget and send a proposal for management.
How do we get started?
Book a free 30-minute strategy call. We'll look at what you're running today, talk through goals and outline a plan.
Related services
Turn onto Cherry Lane
Book a free 30-minute strategy call. We'll look at what you're running today and show you where your ad budget can work harder.
Book a strategy call →